Webinar I Accelerating the Recovery in B2B Sales

It's time for B2B sales and marketing organisations to turn their thoughts to accelerating the recovery.
Our customers are likely to be risk-averse, and will have to be convinced of the need for change.  But neither we nor our customers can afford to simply carry on as we did before, or to stick with the status quo.
B2B sales and marketing teams need to align around identifying, qualifying and closing our most promising opportunities. And this, of course requires that we answer our customer's three critical questions: why change, why you and why now?
Bob Apollo, founder of Inflexion-Point, internationally widely recognized outcome-centric selling expert will share his recommendations for accelerating your recovery.
  • Why the new normal won't be like the old normal
  • Where and how to refocus your energies on your most promising prospects
  • How to align your sales process with your customer's buying decision journey
  • Why it's time to stop promoting generic solutions and start achieving customer-specific outcomes

Webinar is organized on 17th of June at 15:00-15:45 (GMT+3).


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Bob Apollo

Founder of Inflexion-Point Strategy Partners

Following a successful corporate career spanning start-ups, scale-ups and market leaders, Bob now works as a strategic advisor, mentor, trainer and coach to ambitious B2B sales organisations - teaching them how to differentiate themselves through their provably superior approach to achieving their customer's desired outcomes.


Ilmari Piela

Chief Growth Officer at Valve

Ilmari is an expert in aligning sales and marketing, CRM and marketing automation. He has more than 15 years of experience as an executive and consultant, translating business initiatives and strategies into bottom-line results in revenue and client growth. Prior to joining Valve, Ilmari worked as manager of data-driven marketing at industrial conglomerate Wärtsilä.


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